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Generic treatments might work. Or they might not. The problem is, you only find out after months of waiting—while your hair keeps falling out. Every wrong guess costs you time (and hair) you’ll never get back.
Unlock your personalized hair regrowth plan for less.
Get 25% OFFFree delivery Get it by Tue, Jul 19th if ordered within 1 day, 19hrs.
Your DNA is yours—and it stays that way. We keep your genetic data private, encrypted, and never shared or sold.
Most people don’t know they carry the SULT1A1 gene that determines minoxidil response. A DNA test takes the guesswork out of treatment.
Stop wasting time and money on generic products. Your DNA reveals which actives (like finasteride, dutasteride, or latanoprost) will actually deliver results.
By targeting your biology, you’ll avoid trial and error and get a customized treatment built to work with your unique genetic makeup.

Unlock your personalized hair regrowth plan for less.
Get 25% OFFFree delivery Get it by Tue, Jul 19th if ordered within 1 day, 19hrs.
Hair loss can stem from hormones, stress, gut health, or inflammation. We help you find your true root cause — not just mask symptoms — so you can treat it with intention, not trial and error.
No more blind guessing. Our quiz (or DNA kit) guides you to a personalized ritual from day one — so you stop wasting time on what was never right for you.
You can absolutely start small. Take the quiz to get personalized insight — and when you're ready, the DNA test is there for a deeper dive.
Your DNA is sacred. We treat it as such. It’s never sold, never shared — and always in your control. You can access it, delete it, or keep it private for your own healing journey.